Tools Inform and strengthen your digital marketing strategies with Google tools that help you explore consumer trends and insights. Test My Site Test My Site Most mobile sites lose half of their visitors while loading. See how fast your site is and get tips on how to make it faster. Google Trends Google Trends A real-time resource to help you gauge consumer search behaviors and gain key insights into your competitive set. See spikes, troughs, and trends with clear, colorful graphics. Consumer Barometer Consumer Barometer Explore the role of online sources in the consumer journey—from consideration to purchase—across more than 45 countries and 10 product categories. Display Benchmarks Display Benchmarks Get up-to-date industry benchmarks for your display campaigns. Filter by country, vertical, ad size, and ad format.