Tools
Inform and strengthen your digital marketing strategies with Google tools that help you explore consumer trends and insights.
Mobile Speed Scorecard
Many factors contribute to an engaging mobile experience and speed is an incredibly important one. Most people will abandon a mobile site visit if the page takes more than a few seconds to load. Use our Speed Scorecard to see how your site stacks up to the competition.
Test My Site
Most mobile sites lose half of their visitors while loading. See how fast your site is and get tips on how to make it faster.
Market Finder
Market Finder gives you a head start on your international marketing strategy. It also helps you consider advertising solutions and the importance of analytics and measurement.
Google Trends
A real-time resource to help you gauge consumer search behaviors and gain key insights into your competitive set. See spikes, troughs, and trends with clear, colorful graphics.
Display Benchmarks
Get up-to-date industry benchmarks for your display campaigns. Filter by country, vertical, ad size, and ad format.