Planning Tools

Using real-time search data to help you gauge consumer search behaviors

Explore the role of online sources in the journey from consideration to purchase

Find out what your market thinks about your product with this simple and affordable survey tool.

See what people are searching for around your brand to plan and improve your AdWords campaigns.

Revealing intents, needs and questions, Google Search gives planners a powerful tool.

Google Correlate finds search patterns which correspond with real-world trends, producing valuable insights for marketers.

Explore the most popular videos by gender, age and location

Explore, compare and contrast global data, all in one place.

Explore the role of the smartphone in the consumer journey

Target the right audience around the world with this easy-to-use keyword-based search tool.

An interactive infographic that explores typical customer behavior

Pull up-to-date industry benchmarks for your display campaigns