Insights. Ideas. Inspiration. Take your marketing further with Google. Think with Google. Feature of the week Privacy Sandbox: The future of privacy — and how you can prepare As third-party cookies are phased out, discover how the Privacy Sandbox offers the best path for the industry in the long run, giving businesses the tools they need while ensuring people get the privacy they want. Consumer insights Sub-Saharan Africa Article Article COVID reset: Understanding South African customers’ needs and expectations Global Article Article 4 ways the pandemic has changed shopping behaviours Europe Article Article Inside Google Marketing: Everyone has been overlooking the mid-funnel. Even us Global Presentation Presentation The new path to purchase in travel, finance, and retail Sub-Saharan Africa Article Article Africa’s digital economy: 5 key trends defining the next 5 years Global Report Report Retail playbook: Everything you need for the 2021 festive season South Africa Article Article Local is lekker: How the pandemic is inspiring South Africans to travel local Marketing Strategies & Innovations Sub-Saharan Africa Report Report How fintech super apps are shaping Africa’s booming app landscape Global Article Article How to snuggle up to your customers South Africa Article Article Brand partnerships: 3 things to learn from South African YouTube creators Ads Leaderboard Ads Leaderboard YouTube ads leaderboard Q2 2021: South Africa Global Tutorial Tutorial 5 ways to make your meetings more inclusive Perspective Perspective Embracing privacy in a post third-party cookie world Article Article Explore how you can reach your marketing objectives on the new Advertising Solutions Center Tools Test My Site Test My Site Test your mobile site speed and deliver a better experience. Masterful Mobile Web Masterful Mobile Web Create smooth, fast, and highly-engaging mobile experiences Digital Maturity Benchmark Digital Maturity Benchmark Discover your roadmap to digital marketing transformation. Google Trends Google Trends Gauge consumer search behaviour with real-time search trends.