Insights. Ideas. Inspiration. Take your marketing further with Google. Think with Google. Feature of the month The top 10 most read articles on Think with Google Sub-Saharan Africa in 2020 Discover the most read articles on Think with Google Sub-Saharan Africa in 2020. From reports, to perspectives, to case studies, these are the articles that defined this unprecedented year. Local Picks Europe, Middle East & Africa Article Article Powerful pivots: How nimble apps are thriving in the ‘new normal’ Europe, Middle East & Africa Article Article Lessons from 2008: How to respond to evolving consumer behaviour in tumultuous times Ads Leaderboard Ads Leaderboard YouTube ads leaderboard 2020 year-end wrap-up: South Africa Video Video ‘Why?’ dominated the 2020 Google Year in Search Global Article Article Top digital marketing trends and predictions for 2021 South Africa Report Report Why synergising digital and TV is the future of video advertising Europe, Middle East & Africa Article Article Understanding ‘Lockdown 2.0’ through Google Search trends Global Insights Article Article Your measurement resolution for 2021: Get a grip on incrementality Global Article Article How Adidas’ apps rewarded customers during the pandemic and spurred brand equity Video Video Top 3 insights from The Update so far Perspective Perspective How to adapt your social strategy to unpredictable times Video Video The best brands build communities. Here’s how they do it Global Article Article COVID-19 search data shows parenting needs are changing in the pandemic Article Article Explore how you can reach your marketing objectives on the new Advertising Solutions Center Get our newsletter Stay on top of the latest and greatest Subscribe In-depth reading Resources and insights to help you navigate uncertain times Tools, strategic insights, and other resources to navigate this unprecedented, dynamic moment. 23 Collections Insights to help you understand consumer behaviour through COVID-19 Search insights from Google Trends to help you understand what is top of mind for customers during this unprecedented time. 11 Collections The Update In this video series, Google leaders and industry experts share insights that businesses need to know now. 16 Collections YouTube ads leaderboard The YouTube Ads Leaderboard showcases the most attention-grabbing ads on YouTube in Sub-Saharan Africa. 5 Collections Tools Masterful Mobile Web Masterful Mobile Web Create smooth, fast, and highly-engaging mobile experiences Digital Maturity Benchmark Digital Maturity Benchmark Discover your roadmap to digital marketing transformation. Test My Site Test My Site Test your mobile site speed and deliver a better experience. Google Trends Google Trends Gauge consumer search behaviour with real-time search trends.