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Feature of the month

The top 10 most read articles on Think with Google Sub-Saharan Africa in 2020

Discover the most read articles on Think with Google Sub-Saharan Africa in 2020. From reports, to perspectives, to case studies, these are the articles that defined this unprecedented year.

Local Picks

Europe, Middle East & Africa Article
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Article

Powerful pivots: How nimble apps are thriving in the ‘new normal’

Europe, Middle East & Africa Article
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Article

Lessons from 2008: How to respond to evolving consumer behaviour in tumultuous times

Ads Leaderboard
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Ads Leaderboard

YouTube ads leaderboard 2020 year-end wrap-up: South Africa

Video
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Video

‘Why?’ dominated the 2020 Google Year in Search

Watch now
Global Article
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Article

Top digital marketing trends and predictions for 2021

South Africa Report
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Report

Why synergising digital and TV is the future of video advertising

Europe, Middle East & Africa Article
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Article

Understanding ‘Lockdown 2.0’ through Google Search trends

Global Insights

Article
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Article

Your measurement resolution for 2021: Get a grip on incrementality

Global Article
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Article

How Adidas’ apps rewarded customers during the pandemic and spurred brand equity

Video
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Video

Top 3 insights from The Update so far

Watch now
Perspective
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Perspective

How to adapt your social strategy to unpredictable times

Video
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Video

The best brands build communities. Here’s how they do it

Watch now
Global Article
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Article

COVID-19 search data shows parenting needs are changing in the pandemic

Article
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Article

Explore how you can reach your marketing objectives on the new Advertising Solutions Center

In-depth reading

Resources and insights to help you navigate uncertain times

Tools, strategic insights, and other resources to navigate this unprecedented, dynamic moment.

23 Collections

Insights to help you understand consumer behaviour through COVID-19

Search insights from Google Trends to help you understand what is top of mind for customers during this unprecedented time.

11 Collections

The Update

In this video series, Google leaders and industry experts share insights that businesses need to know now.

16 Collections

YouTube ads leaderboard

The YouTube Ads Leaderboard showcases the most attention-grabbing ads on YouTube in Sub-Saharan Africa.

5 Collections

Tools

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Masterful Mobile Web

Create smooth, fast, and highly-engaging mobile experiences

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Digital Maturity Benchmark

Discover your roadmap to digital marketing transformation.

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Test My Site

Test your mobile site speed and deliver a better experience.

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Google Trends

Gauge consumer search behaviour with real-time search trends.