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Think with Google
Consumer Insights
Marketing Resources
Data & Measurement Experience & Design Omnichannel Programmatic Advertising
Reports Tools
Advertising Channels
Emerging Technology Search Video

Brand Marketing Case Studies Continued

Digital provides today's brand advertisers and content creators with opportunities to tell compelling stories that engage audiences in new, exciting ways. This collection features brands and content creators that used video, display and social to drive innovation and connect with their consumers. They also drove impact—building awareness, influencing consideration, driving sales and ultimately growing loyalty. Learn about best practices, creative executions and how brands achieved success through digital.

YouTube and Broadway: A Cinderella Story

Case Study Feb 2014

Real Beauty Shines Through: Dove Wins Titanium Grand Prix, 163 Million Views on YouTube

Case Study Jun 2013

Brand USA Boosts Travel Intent 22% With 'Discover America' Campaign

Case Study Mar 2014

US Marine Corps Reaches Their Audience Through YouTube

Case Study May 2013

Obama for America Persuades Voters on YouTube

Case Study May 2013

Universal Technical Institute Uses YouTube's TrueView Ads to Drive Student Enrollment

Case Study Apr 2013

LG Germany's Eye-Catching Awareness Campaign with Google

Case Study Dec 2013

Brand USA Creates a Unique Digital Experience with Google Catalogs in Lightbox

Case Study Nov 2013

Extra Space Storage Goes Local at Scale with Google

Case Study Nov 2013

SpotCo Uses Google Engagement Ads to Promote Broadway Musical "Once"

Case Study Nov 2013

Oxfam Finds Success with Google Engagement Ads

Case Study Aug 2013

How Travel Oklahoma Is Bucking Tradition to Win Visitors

Case Study Aug 2013
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