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Realizing the potential of mobile measurement

March 2017
Mobile Measurement Potential Drive Growth Desktop

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Overcoming mobile measurement challenges to drive brand lift and sales growth

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Tutorial

Measurement: The secret to growth in a mobile-first world

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Why every marketer needs a quarterly failure report

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Mobile app marketing insights: How consumers really find and use your apps

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Report

Mobile Path to Purchase: Five Key Findings

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Report

Understanding consumers' local search behavior