Micro-Moments Learn more about this consumer behavior, how it affects the customer journey, and what it means for brands. Share this page Close Email Copy Link Copied Linkedin Twitter Facebook Whatsapp Xing VK The Latest on Micro-Moments United States Article Article Consumers in the Age of Assistance United States Article Article Searching for gender equality: Why International Women’s Day is one moment in a growing digital march Perspective Perspective How mobile became a power tool in idle moments Video Video How mobile has rewritten the rules: 4 marketing innovators explain Tutorial Tutorial Customer journey mapping: The path to loyalty Collection Collection Consumer Insights See How Brands Are Winning Micro-Moments Perspective Perspective How one beauty brand is predicting intent to drive growth Interview Interview How digital is helping one retail giant deliver on its brand purpose Perspective Perspective How ‘Near Me’ helps us find what we need, not just where to go United Kingdom Perspective Perspective How Panera uses digital to drive demand and remove friction United States Article Article How one car dealer shows what’s best for the customer is best for business Interview Interview How one retailer is shifting to an AI-first mentality United States Tutorial Tutorial Make it personal: Using marketing personas and empathy in your marketing Case Study Case Study How eharmony created the perfect audience-messaging match Perspective Perspective It’s all about ‘me’—how people are taking search personally Infographic Infographic How shoppers find ideas and inspiration Interview Interview Ask a researcher: Why shoppers are turning to search for ideas and inspiration Global Article Article The new consumer behaviors that defined Google’s Year in Search United States Case Study Case Study How Nestlé Waters reclaimed the customer relationship United States Perspective Perspective Are you worth it? Your customer wants to know Case Study Case Study Empowered mobile consumers led Adidas to a cultural revolution Perspective Perspective The future of consumer marketing? The CMO of Unilever says it’s ‘consumer segments of one’ France Perspective Perspective How Hyundai changed course to improve the customer journey Perspective Perspective Don’t settle for the best customer experience in your industry, deliver the best one—period Article Article Micro-Moments Now: New consumer behaviors you need to know Case Study Case Study Why Domino’s delivers more than 15 ways to order pizza United States Perspective Perspective Micro-Moments Now: Why expectations for 'right now' are on the rise Asia Pacific Perspective Perspective Micro-Moments Now: Why 'near me' intent is a 'near you' opportunity United States Perspective Perspective Micro-Moments Now: Why you should be the adviser consumers are searching for United States Article Article Micro-Moments Now: 3 new consumer behaviors playing out in Google search data Perspective Perspective Micro-Moments are multiplying—are you ready for the future of marketing? Article Article L'Oréal's digital transformation Infographic Infographic The key moments to reach home and garden shoppers Article Article How home furnishing brands can turn browsers into buyers Infographic Infographic Winning the consumer electronics shopping moments that matter How to Win Micro-Moments Report Report Your Guide to Winning the Shift to Mobile
