Cathy tackled her to-do before it hit her list.
In the middle of washing dishes, Cathy broke her milk frother and reflexively turned to her smartphone to find a replacement. Within five minutes, it was purchased and on its way. Motivated by ease and efficiency, she crossed off this new task before it even hit her to-do list.
Online consumers purchase in unexpected places.
39% have used their phone to make a purchase in the kitchen.
Make buying on mobile easy.
Cathy bought her new frother from an online seller who made the mobile shopping process easy from start to finish. Provide a fast, frictionless experience to capture mobile sales. Make sure your products are easy to find and that the checkout process is painless.