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Huge congratulations to IKEA who dominate Sweden's YouTube leaderboards, scoring four out of the top five places. However, full credit to Vitamin Well, who, with a little help from their ambassador, Zlatan Ibrahimovic, were able to swoop in and score a place on the boards with their humorous campaign.
1

Avsnitt 10: Skäms vi för vad vi äter?

Creative Agency

  • Åkestam Holst

Media Agency

  • MEC

Brand

IKEA
2

Avsnitt 11: Hemmadejten

Creative Agency

  • Åkestam Holst

Media Agency

  • MEC

Brand

IKEA
3

Zlatan@Work S01E01

Creative Agency

  • Vitamin Well

Media Agency

  • Vitamin Well

Brand

Vitamin Well
4

Avsnitt 14: Machogrillandet

Creative Agency

  • Åkestam Holst

Media Agency

  • MEC

Brand

IKEA
5

Avsnitt 15: Framtidens kök

Creative Agency

  • Åkestam Holst

Media Agency

  • MEC

What is the Youtube Ads Leaderboard?

The Youtube Ads Leaderboard showcases the most creative ads the people choose to watch each month. Ads are determined by an algorithm that factors in paid views, organic views and audience retention (how much of a video people watched).

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