Think with Google Think with Google
Created

Jun 2017

The 2017 Cannes Lions Festival was filled with innovation, creative minds, and inspiring talks. At YouTube and Google, we curated multiple Lightning Talks that gave an insight into the latest trends and stories from our agency partners and brands. On the main Festival stage, we showed how impactful Machine Learning has become within the creative and business world and showcased the exciting world of YouTube Original in the coming year.

YouTube: The Changing Face of Original Content

Every single day there are over a billion hours watched on YouTube. Check out the keynote from Cannes on how YouTube is working to create engaging, unique content for everyone. With new shows, new creators and no time limits, we’re excited for the future.

Cannes Lions 2017: YouTube - the changing face of original content Susanne Daniels, Global Head of Original Content at YouTube, took to the Palais stage at Cannes Lions 2017 to share recent highlights from YouTube’s original programming.
Article Jun 2017
Cannes 2017: YouTube - reinventing popular culture Kevin Allocca, YouTube’s Head of Culture & Trends, shares three key insights into how online video is transforming popular culture.
Article Jun 2017

Google: Machine Learning for Everyone

How do we make the world we live in smarter? How can we solve complex problems that range from climate change to education? At Cannes, Google spoke about the latest developments in machine learning and how they’re being implemented. By using machine learning tools, we have the ability to make the world a remarkable place.

Welcome to the YouTube Beach

Producers, Creators and Brands meet on the YouTube beach to celebrate and discuss what’s shaping modern day culture in their respective fields.

Cannes 2017: Decoding Diversity - what stands between you and a winning, inclusive team? Nigel Morris, CEO of Dentsu Aegis Network Americas, explains why achieving diversity is crucial for any business hoping to thrive in the digital economy.
Article Jun 2017
Cannes Lions 2017: Heineken - Eliminating bias over a beer Key members of the creative team behind Heineken’s ‘Worlds Apart’ campaign discuss the outcome of this powerful piece of advertising with Google's Yonca Brunini.
Article Jun 2017
Cannes 2017: Dinosaurs in Virtual Reality - bringing history back to life An insight into how virtual reality is making art and culture more accessible than ever, and is even bringing dinosaurs back to life!
Article Jul 2017
Cannes Lions 2017: Speak Freely - in conversation with Gigi Gorgeous In the last Lightning Talk from the YouTube Beach at Cannes Lions 2017, Gigi Gorgeous and Tea Uglow, Creative Director of Google Creative Lab in Sydney, sat down to discuss how online video is enabling LGBT+ creators to tell their stories to a diverse, global audience.
Article Jun 2017
Cannes 2017: Stories from Japan - ‘Strange Foreigners’ and the creative process Dentsu and Google’s Creative Team, The Zoo, have been collaborating and learning about each other’s culture for five years.
Article Jun 2017
Cannes Lions 2017: Meet the mavericks - magic from award-winning advertisers An expert panel of award-winning advertisers and strategists discussed their boundary-pushing campaigns.
Article Jul 2017

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