Australian YouTube Ads Leaderboard: Autumn 2015
The Australian YouTube Ads Leaderboard for Autumn 2015 highlights the best ads on YouTube and showcases advertising excellence and creative innovation. In this edition, Optus takes the top spot with an ad that asks Ricky Gervais to announce its partnership with Netflix.
Did Ricky Gervais just do that to Optus?
Creative AgencyEmotive , M&C Saatchi
Ads are determined by an algorithm that factors in organic and paid views, watch time and audience retention.