What voice-activated speaker owners would like to receive from brands

Google/Peerless Insights, “Voice-Activated Speakers: People’s Lives Are Changing,” n=1,642, U.S. monthly active voice-activated speaker owners (Amazon Echo/Dot and Google Home), A18+, Aug. 2017.

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Related Data

72

of people who own a voice-activated speaker say that their devices are often used as part of their daily routine.

August 2017 Google/Peerless Insights

of marketers are using consumer research to drive decisions.

April 2018 Google Surveys

High-value travelers make an annual average of 7 airline bookings.

June 2018 Google/Greenberg

High-value travelers make an annual average of 9 hotel bookings.

June 2018 Google/Greenberg

Only 21% of high-value travelers will sacrifice comfort for a lower price.

June 2018 Google/Greenberg