1, 2 Interne globale Daten von YouTube, Juli 2016.
3, 4 Google Meta-Analysis: Measuring TrueView Impact on Brand Channel Engagement, August 2015.
5 “Netflix - Unskippable Labs and Bumper Ads,” YouTube, September 2016.
6 “In Video Advertising, Is Longer Stronger?,” Think with Google, April 2016.
7 “Mobile Video Advertising: Making Unskippable Ads,” Think with Google, Juni 2015.
8 “Is 360 Video Worth It?,” Think with Google, Juli 2016.