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Latest trends and stories

The key to attention-grabbing video ads? How they’re served, not just what’s in them

Article Sep 2017

Micro-Moments Now: 3 new consumer behaviors playing out in Google search data

Article Jul 2017

How Duracell created one of the top YouTube bumper ads: 1 campaign success story, 3 viewpoints

Case Study Sep 2017

How leading marketers use data to drive customer-first strategies

Article Sep 2017

What you need to know about the state of video ad viewability in 2017

Report Sep 2017

Beverage trends 2017: Google data reveals what’s satisfying consumers’ thirst

Report Aug 2017

Don’t be misled by these online-to-offline marketing myths

Perspective Sep 2017

Inside Google marketing: How we use contextual signals to break through with mobile users

Tutorial Aug 2017

Looking to win the battle for consumer attention? Take the blindfold off

Perspective Aug 2017

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Shopping Insights

Explore trends and popularity of products across the U.S.

Consumer Barometer

Explore the role of online sources in the journey from consideration to purchase.

Google Trends

Use real-time search data to help you gauge consumer search behaviors.

Display Benchmarks

Pull up-to-date industry benchmarks for your display campaigns.