Insights. Ideas. Inspiration.

Take your marketing further with Google. Think with Google.

Feature of the week

The value of inclusion

A strong, inclusive corporate culture is vital for success. Discover resources to help you support growth, innovation, and change in your organization.

Local Picks

United States Interview
Interview

Inside Google Marketing: How a search insight about MLK’s ‘I Have a Dream’ speech inspired a celebration of Black history makers

United States Case Study
Case Study

Reinvent your brand and grow your base by combining video and search

United States Article
Article

4 trends search reveals about … Valentine’s Day

United States Data Collection
Data Collection

Travel insights: How people plan a trip from beginning to end

Global Insights

Video
Video

Industry leaders share what diversity means to them

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Video
Video

Why inclusive teams deliver better ideas and stronger outcomes

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Article
Article

If you’re using a single tool for measurement, think again

Perspective
Perspective

What 2.7M YouTube ads reveal about gender bias in marketing

Video
Video

Parsing the difference between diversity and inclusion

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Video
Video

How the ad industry can make better progress on D&I efforts

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In-depth reading

Marketing on YouTube

Dig into new consumer trends, explore YouTube ad effectiveness research, and learn how brands are innovating with online video marketing.

18 Items

Mobile speed

Understand how mobile speed affects your bottom line, get advice from industry leaders, and learn how to build stronger mobile experiences.

16 Items

Insights Library

Insights Library is your destination to search, discover, and interact with data and marketing statistics that will fuel your business.

16 Items

Customized Storytelling

Craft stronger insights-driven storytelling. Here are the tools, case studies, and unique perspectives to get you started.

7 Items

Tools

Test My Site

Compare your mobile site speed to industry peers and get specific tips to speed it up.

Find My Audience

Go beyond demographics to find the people who matter most to your business.

Shopping Insights

Explore search data to see which products and brands are popular in your category.

Grow My Store

Assess your retail website's customer experience and get tips on how to improve it.