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Latest trends and stories

The future of consumer marketing? The CMO of Unilever says it’s ‘consumer segments of one’

Perspective Oct 2017

For effective video ads, look beyond demographics to behavior and context

Case Study Oct 2017

How Hyundai changed course to improve the customer journey

Perspective Oct 2017

Smarter with data: Using cloud technology to turn data streams into results

Tutorial Sep 2017

How YouTube influencers are rewriting the marketing rulebook

Perspective Oct 2017

The key to attention-grabbing video ads? How they’re served, not just what’s in them

Article Sep 2017

Take a deeper dive

Marketing Resources

Advertising Channels

Consumer Insights

Learn about consumer trends, from how people are using apps to video consumption on mobile.

Tools for marketers

Shopping Insights

Explore trends and popularity of products across the U.S.

Consumer Barometer

Explore the role of online sources in the journey from consideration to purchase.

Google Trends

Use real-time search data to help you gauge consumer search behaviors.

Display Benchmarks

Pull up-to-date industry benchmarks for your display campaigns.