Insights. Ideas. Inspiration. Take your marketing further with Google. Think with Google. Feature of the week Why marketers’ picture of seniors is getting old It's time to ditch the myth that older adults are hopeless with technology. Dig into our research to find out what gets people 55 and over online and what keeps them there. Consumer Insights Global Presentation Presentation Global Insights Briefing: Preparing for face time Global Interactive Feature Interactive Feature How Next-Gen will reignite the travel industry Global Presentation Presentation COVID changed the consumer journey, but what’s likely to stick? Global Article Article 12K shoppers showed us how to supercharge Search ads Marketing Strategies & Innovations Global Article Article How a century-old brand is transforming the auto industry Global Video Video Talking Shop: Building inclusive businesses with Morgan DeBaun and Melissa Butler Article Article The future of privacy — and how you can prepare Global Interactive Feature Interactive Feature Visual Stories: Bite-size visual stories for busy marketers, driven by trending topics and data from Google Article Article Explore how you can reach your marketing objectives on the new Advertising Solutions Center Global Article Article What brands can learn from LGBTQ+ storytelling in gaming Video Video How Peloton has transformed people’s relationship to fitness Global Article Article Scrap these 5 creative assumptions for better YouTube ads In-Depth Reading Inclusive Marketing Perspectives, insights, and resources for expanding diversity, equity, and inclusion in our work and beyond. 38 Articles Mobile Strategies Understand how mobile speed affects your bottom line, get advice from industry leaders, and learn how to build stronger mobile. 20 Articles Marketing on YouTube Dig into new consumer trends, explore YouTube ad effectiveness research, and learn how brands are innovating with online video marketing. 21 Articles Lessons From the Pandemic Strategic insights, tools, and other resources to help you navigate uncertainty. 63 Articles Tools Test My Site Test My Site Test your mobile site speed and deliver a better experience. Find My Audience Find My Audience Go beyond demographics to find who matters most to your business. Rising Retail Categories Rising Retail Categories Use this interactive tool to understand fast-rising retail categories in Google Search. Grow My Store Grow My Store Assess your retail website’s customer experience—and improve it.