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Building diversity and inclusive marketing into equitable corporate cultures

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Building diversity and inclusive marketing into equitable corporate cultures

Building diversity and inclusive marketing into equitable corporate cultures

Find perspectives on improving equity across identities, ideas for expanding inclusion in our work, and resources and insights from industry leaders that underscore the importance of diversity, equality, and inclusion.

Strategies and Research About Inclusion

United States Perspective

Employees of many races, genders, and abilities work together on their company’s equity, diversity, and inclusion plan.

How a 115-year-old brand advances its commitments to equity

Global Tutorial

A group of people gather for a hybrid meeting, with some in person and some on videoconference.

5 ways to make your meetings more inclusive

Two gender-nonconforming people play video games from within a video play button and while floating on a blue console controller.

What brands can learn from LGBTQ+ storytelling in gaming

United Kingdom Article

Edward Enninful, British Vogue’s Editor-in-Chief: Why your brand needs diverse voices

United States Video

Keba Konte, founder of Red Bay Coffee, and Maxwell, award-winning musician

Talking Shop: How Red Bay Coffee founder Keba Konte and musician Maxwell are giving back

United States Article

Five trans and gender noncomforming people

Are your inclusion efforts excluding the transgender and gender nonconforming community?

Three people of color interact with an array of larger than life jigsaw puzzle pieces, as if building a tower. One of the women sits on a blue piece in the center.

5 top tips to promote diversity in your business from the world's biggest brands

United States Perspective

A construction crane puts the final circle piece on top of a tower of varied shapes, including squares, triangles, and cylinders.

3 ways to build a more equitable industry with purpose-driven marketing

United States Video

Ayesha Curry, founder of Sweet July, and Sherri McMullen, founder of McMullen clothing boutique

Talking Shop: Retailers Ayesha Curry and Sherri McMullen discuss the importance of inclusion

A white man walks with a guide dog next to an array of open browser windows

When it comes to inclusion, we must stop overlooking accessibility

1652_thumbnail_Why-are-diversity-and-inclusion-important.jpg

Why inclusive teams deliver better ideas and stronger outcomes

How an iconic brand achieved growth by becoming a force for good

Interactive Feature

Interactive Feature

A marketer's guide to machine learning fairness

United States Article

A laptop has a jumble of geometric shapes on the screen. A green gear icon is overlaid across the top right corner of the screen.

How to plan and deliver more inclusive media

United States Case Study

A video makeup tutorial plays, showing a tube of lipstick

Talking the talk: Going beyond face value with diversity

Global Interactive Feature

Interactive Feature

Diversity & Inclusivity Report: Gender in advertising

Voices from the Industry

Desirée Rogers, Co-Owner of Black Opal Beauty and Fashion Fair Cosmetics, and Abrima Erwiah, Co-Founder of Studio One Eighty Nine

Talking Shop: How Desirée Rogers and Abrima Erwiah are building sustainable retail brands for their communities

Venus Williams, Founder and CEO, EleVen and V Starr Interiors, and Stephanie Morimoto, Owner and CEO, Austra

Talking Shop: How Venus Williams and Stephanie Morimoto built women’s empowerment into their retail brands

Morgan DeBaun, Founder and CEO, Blavity Inc., and Melissa Butler, Founder and CEO, The Lip Bar

Talking Shop: Building inclusive businesses with Morgan DeBaun and Melissa Butler

Andrés Ordóñez, Chief Creative Officer of FCB Chicago

8 top advertisers explain what the streaming boom means for the industry

United States Perspective

Two women of different cultural backgrounds build a tower of shapes that seeming do not fit together by working as a team.

How 1 media company is making digital media more inclusive

Chrissie Hanson, Global Chief Strategy Officer at OMD, Tamon George, Co-Founder and CEO of Creative Theory, Storm Smith, Producer at BBDO LA

3 industry leaders sum up 2020 in one word

Global Perspective

Tiffany R. Warren, SVP, Chief Diversity Officer at Omnicom Group, and founder and CEO of AdColor

‘Keep that same energy’: How the ad industry can sustain momentum for racial justice beyond this moment

Three people of different cultural backgrounds sit, legs dangling, on a search bar as if it's a seesaw and have a conversation.

5 changes strategists must make to truly address race and equity

1648_thumbnail_Diversity-vs-Inclusion

Parsing the difference between diversity and inclusion

Nathan Young is a group strategy director at the Minneapolis agency Periscope.

3 ways brands can take action today to fight racial inequity

Australia Video

Industry leaders share what diversity means to them

Perspectives from Google Marketers

A blue megaphone sends out an array of media interaction icons, like hearts, thumbs up, messaging bubbles, and location pins, to make marketing more inclusive.

Inside Google Marketing: Our approach to inclusive media planning and buying

An array of silhouettes of people, connected by a pencil line, hover over an Edison light bulb.

What’s in a name? How the age-old question helped push Google’s thinking around inclusion

A white woman sits in a beanbag chair with a drink and watches YouTube on her laptop.

Inside Google Marketing: Why we’re rethinking how we approach video captions

Tamon George, Co-Founder and CEO of Creative Theory and Sarah Carberry, Head of U.S. Multicultural Strategy and Sales at Google

The Update: Why diversity and representation are key to brand success

Global Perspective

A magnifying glass focuses on a calendar as it moves across a line graph with points marked marketing and video.

9 predictions for marketing in 2021, from tomorrow’s industry leaders

Global Tutorial

An array of text message bubbles hover around a yellow check mark

Striving for a more inclusive workplace? Start by examining your language

A triangle of people icons, in 3 different levels of grayscale, hover over a red trending-up arrow.

How the world is responding to the rallying cry for racial justice, according to video trends

United States Perspective

Marvin Chow, VP of Consumer Apps Marketing at Google and Natalie Zmuda, Global Executive Editor at Think with Google

We have a unique chance to recommit to diversity and unity

A solid black background with white block lettering reads, "Black Lives Matter"

Now is a time for change in the industry

1796_how to foster inclusion_WFH.jpg

How to foster inclusion while working from home

9 ways we’re changing habits, so we can make more inclusive marketing at Google

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