Suchi Sastri, Managing Director and Partner, Boston Consulting Group

Suchi Sastri

Managing Director and Partner Boston Consulting Group

1 Google-commissioned Ipsos COVID-19 Tracker, US, CA, UK, FR, DE, IT, AU, JP, RU, IN, CN, BR, MX, ES, ZA, KR, AR, CO, BE, CL, PE, SE, NL, DK, FI, NO, ~n=500-1000 online consumers 18+ per market, June 17, 2021–June 20, 2021.

2 eMarketer, U.S. Retail Ecommerce Sales, 2018–2024, Oct. 2020.

3 Google-commissioned Ipsos COVID-19 Tracker, U.S., ~n=623 online consumers 18+ in the U.S. that plan to shop for the holidays, June 17, 2021–June 20, 2021.

4 Google/BCG, U.S., Path to Purchase Study, July 2020.

5 Google/BCG, U.S., Path to Purchase Study, N=2,974, July 2020 and July 2021.

6 Google Data, Global English, Jan. 26, 2021–March 26, 2021 vs. Jan. 26, 2020–March 26, 2020.

7 Google Data, Global English, Dec. 22, 2020–Feb. 19, 2021 vs. Dec. 22, 2019–Feb. 19, 2020.

8 Google/BCG, U.S., Path to Purchase Study and Consumer Survey, (Major Appliance Shoppers N=648, Aged 18+, Transaction timing: March 2020–Dec 2020), Jan 2021,

9 Google/BCG, U.S., Path to Purchase Study and Consumer Survey, (Online Shoppers N=6,734, Online Grocery Shoppers N=324, Aged 18+, Transaction timing: March 2020–Dec 2020), Jan 2021.

10 Google Data, Global English, Jan. 26, 2021–March 26, 2021 vs. Jan. 26, 2020–March 26, 2020.

11 Google/BCG, U.S., Path to Purchase Study and Consumer Survey, Existing Customers Age 18+ N=16,487, Jan 2021.

12 Google/BCG, U.S., Path to Purchase Study and Consumer Survey, New Customers Age 18+ N=2,665, Jan 2021.