Nearly 2/3 of shoppers say online video has given them ideas and inspiration for their purchase.

Searches for “gifts for dad” have grown +80% in the past two years.

Searches for “shopping app” have jumped 90% in the past two years.

Searches for “gift + ____ year old” have grown +100% in the past two years.

Mobile searches for “Christmas” + “clearance” have grown by over 150% in the past two years.

of evergreen shoppers used a search engine related to their shopping.