Jen Wesley

Jennifer Wesley

Head of the Travel Industry at Google

1 Similarweb U.S. data, Aug. 2016 - July 2017.

2 Cruise Lines International Association, 2017 CLIA State of the Industry report.

3,4,7 Google search data, U.S., Jan. 2016-April 2017.

5 Think with Google, “How Germany’s Berge & Meer used data-driven attribution to increase bookings by 20%”

6 Google Survey, "Cruises 2017", U.S., base n = 1842 U.S. online consumers who have gone on a cruise before.

8 Google Survey, "Cruises 2017", U.S., base n = 1852 U.S. online consumers who have previously gone on a cruise.

9 Google Survey, "Cruises 2017", U.S., base n= 929 U.S. online consumers who plan to go on a cruise in the future.

10 Google Survey, "Cruises 2017", U.S., base n= 3510 U.S. online consumers who plan to go on a cruise in the future.