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Mobile queries for “clothing brands” have grown by over 95% in the last two years (e.g., “mens clothing brands,” “best clothing brands,” “japanese clothing brands”).

Google Data, U.S., April 2016–March 2017 vs. April 2018–March 2019.

Related Data

59% of shoppers surveyed say that being able to shop on mobile is important when deciding which brand or retailer to buy from.
Google/Ipsos
87%

of shoppers surveyed say knowing they got a good deal is important to them when deciding which brand or retailer to buy from.
Google/Ipsos

A global survey found that 56% of in-store shoppers used their smartphones to shop or research items while they were in a store in the past week.
Google/Ipsos
85%

of shoppers surveyed say product information and pictures are important to them when deciding which brand or retailer to buy from.
Google/Ipsos
53%

of shoppers surveyed think their shopping experience would be better if a retailer's loyalty or rewards program activated automatically at checkout.
Google/Ipsos
49%

of shoppers surveyed think their shopping experience would be better if retailers offered promotions or deals specific to past purchases.
Google/Ipsos