Mobile searches for “flight time” have doubled in the past two years (e.g., “dallas to las vegas flight time,” “flight time la to sydney,” “nyc to tokyo flight time”)

Related Data

60%

of smartphone users have contacted a business directly using the search results (e.g., “click to call” option).

Google/Ipsos

59% of shoppers surveyed say that being able to shop on mobile is important when deciding which brand or retailer to buy from.

Google/Ipsos

Mobile searches containing “not working” have grown by over 65% in the past two years (e.g., “touch id not working,” “ac not working,” and “why is hulu not working”).

Google Data