When people have a negative brand experience on mobile, they are over 60% less likely to purchase from that brand in the future than if they have a positive experience. Appears In How to make every mobile moment a brand-builder Related Content How successful businesses win consumer experiences Related Data Searches for "best" have shown higher growth among low-consideration products than high-consideration products over the past two years. Mobile searches related to "same-day shipping" have grown over 120% since 2015. In the past two years, mobile searches for "product reviews" have grown over 35%. Search interest in "open now" has tripled in the past two years. We've seen 1.5X more mobile searches ending with "to avoid" in the past two years. "Is ____ worth it" has seen over 80% growth on mobile search in the past two years.