> 40 % of online transactions are now done on mobile. Appears In Holiday shoppers want more help in a hurry—here’s how to succeed this season Related Content Holiday checklist 2017: What to know about today's mobile-first shoppers Micro-Moments Now: Why 'near me' intent is a 'near you' opportunity Micro-Moments Now: Why expectations for 'right now' are on the rise Related Data 59% of shoppers surveyed say that being able to shop on mobile is important when deciding which brand or retailer to buy from. 87% of shoppers surveyed say knowing they got a good deal is important to them when deciding which brand or retailer to buy from. A global survey found that 56% of in-store shoppers used their smartphones to shop or research items while they were in a store in the past week. 85% of shoppers surveyed say product information and pictures are important to them when deciding which brand or retailer to buy from. 53% of shoppers surveyed think their shopping experience would be better if a retailer's loyalty or rewards program activated automatically at checkout. 49% of shoppers surveyed think their shopping experience would be better if retailers offered promotions or deals specific to past purchases.
