of shoppers surveyed say they have used a Google product (Search, Maps, YouTube) in the past week to help with their shopping.

Searches for “gifts for dad” have grown +80% in the past two years.

Searches for “shopping app” have jumped 90% in the past two years.

Searches for “gift + ____ year old” have grown +100% in the past two years.

of evergreen shoppers used a search engine related to their shopping.

last-minute shoppers say they choose where to buy their gifts based on how soon they can get them.