Mobile searches for “shampoo for ____” are up 130% over the past two years. Appears In It’s all about ‘me’—how people are taking search personally Related Content Are you worth it? Your customer wants to know Micro-Moments Now: Why 'near me' intent is a 'near you' opportunity Micro-Moments Now: Why you should be the adviser consumers are searching for Related Data Searches for "best" have shown higher growth among low-consideration products than high-consideration products over the past two years. Mobile searches related to "same-day shipping" have grown over 120% since 2015. In the past two years, mobile searches for "product reviews" have grown over 35%. Search interest in "open now" has tripled in the past two years. We've seen 1.5X more mobile searches ending with "to avoid" in the past two years. "Is ____ worth it" has seen over 80% growth on mobile search in the past two years.