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Sara Kleinberg

Head of Ads Research and Insights at Google

1 Google Data, U.S., July 2015–Dec. 2015 vs. July 2017–Dec. 2017.

2 Google/Greenberg, U.S., “Rising Expectations in Consumer Brand Experiences,” n=1,500, 18–64 years old, March 2018.

3 Google Data, U.S., July 2015–Dec. 2015 vs. July 2017–Dec. 2017.

4,5 Google Data, U.S., April 2015–March 2016 vs. April 2017–March 2018.

6 Google/Greenberg, U.S., “Rising Expectations in Consumer Brand Experiences,” n=1,500, 18–64 years old, March 2018.