The Indonesia YouTube Ads Leaderboard: H1 2020

From bold mixed-media animations by Pocari and Astra Daihatsu, to intriguing web episodes by Emina Beauty Bestie and Rumah Biru, Indonesians were united in rewarding a diversity of ads with compelling story appeal. Check out the most popular video ads that captivated viewers in the first half of 2020.

Rumah Biru The Series | Episode 1 : "Buddy"

Brand BCA Creative Agency Visinema Pictures Media Agency ADA
1

Shopee Big Ramadhan Sale | TANAM THR 10 M, Gratis Ongkir Xtra, dan Pasti Diskon 50%!

Brand Shopee Indonesia Creative Agency In house Media Agency In house
2

P&G #MaafIbuDiHidupku | #DiRumahAja dekatkan hati yang terpisah jarak, Ramadhan 2020 jadi spesial.

Brand Procter & Gamble Indonesia Creative Agency BBDO Media Agency Mediacom
3

#XperienceMore with Traveloka Xperience

Brand Traveloka Creative Agency H3 Media Agency Wavemaker
4

imoo Watch Phone Z6 | Watch Phone Flip Pertama di Dunia

Brand Imoo Indonesia Creative Agency JWT Media Agency In house
5

This is #BintangSMA 2019 Winner!

Brand Pocari Indonesia Creative Agency Good Reasons Advertising Media Agency Mindshare
6

Lazada Birthday Sale, Belanja Nonstop Ditraktir Lazada tanggal 27 Maret

Brand Lazada Indonesia Creative Agency In house Media Agency In house
7

New Astra Daihatsu Ayla dan Daihatsu Sirion #SeriusSerunya #SeriusHitsnya

Brand Daihatsu Sahabatku Creative Agency Maximum Ultimate Media Agency Somethink
8

Cerita Rasa Teh Kotak

Brand Teh Kotak Creative Agency Dwi Sapta Pratama Media Agency Dentsu Aegis Network
9

Emina Beauty Bestie Webseries - Episode 1

Brand Emina Cosmetics Creative Agency In house Media Agency BigEvo
10

Methodology

The Indonesia YouTube Ads Leaderboard is a list of the top most popular video ads from January 2020 to June 2020. In no particular order, this list was determined using some of YouTube's strongest signals of viewers' choice – including factors like organic views and user retention.

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