Top 3 reasons U.K. consumers switch from a mobile site to an app when browsing, researching or purchasing on their phone:
– It’s easier to navigate (44%)
– It’s easier to make a purchase (44%)
– To save time in the checkout process (37%)
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Top 3 reasons U.K. consumers switch from a mobile site to an app when browsing, researching or purchasing on their phone:
– It’s easier to navigate (44%)
– It’s easier to make a purchase (44%)
– To save time in the checkout process (37%)