Matthew Rivard

Matthew Rivard

Principal Analytical Lead, Google

1 "How Mobile Is Transforming the Shopping Experience in Stores." Think with Google. Google, May 2013. Web. 5 June 2014.
2 "Impact of Ranking of Organic Search Results on the Incrementality of Search Ads." Think with Google. Google, Feb. 2012. Web. 5 June 2014.
3 "Better Ads via Better Sitelinks." Inside AdWords. Google, 24 Jan. 2014. Web. 5 June 2014.
4 "Beyond Last Click." Think with Google. Google, Aug. 2011. Web. 5 June 2014.
5 "Supermarket Facts." Food Marketing Institute. Food Marketing Institute, n.d. Web. 5 June 2014.