Skip to Content

Caesars Entertainment drove a 15% increase in brand favorability and a 200% increase in search lift among its target audience.

Google Brand Lift Data, Caesars Entertainment, 2018.

Appears In

Looking to shift brand perception? Take a personalized approach with 3 simple steps

Related Content

Why it’s time for travel marketers to rethink loyalty How one travel marketer turned the typical use cases for video and search upside down How brands are winning loyalty from today’s frequent travelers

Related Data

> 3 X

Watch time of “study skills” videos on YouTube has increased more than 3X YOY.
Google Data

> 50 %

The hours of content uploaded to YouTube from channels in the Philippines have grown more than 50% over the last year.
Google Data

1.2K

1.2K channels on YouTube have descriptions including “van life,” “van living,” “life in a van,” or “living in a van.”
Google Data

> 2.5 X

Watch time of recipe-related videos increased by 2.5X over the past two years.
Google Data

50B minutes of gaming content were watched on YouTube in the last 12 months.
Google Data

People are using YouTube to learn about home renovation, with watch time increasing over 200% in the last year.
Google