Watch time for sports highlight videos in Australia has increased over 80% YOY.

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YouTube viewers in Germany watched over 60 years of Dirk Nowitzki videos during the first six months of 2019.

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Watch time of Women’s Rugby Union videos in France grew over 200% YOY.

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Watch time for soccer-related videos in Vietnam has increased over 140% in the last year.

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80%

of sports viewers use a compter or smartphone while watching live sports on TV to search for player stats and live scores, message other fans, and watch related videos.

Google/Ipsos
30%

of sports fans stream live sports on their smartphone or tablet.

Google/Ipsos