YouTube ads leaderboard - 2018 Bumper ads edition

This special edition of the YouTube Ads Leaderboard showcases the top bumper ads from the past year in the U.S.

Brand Reese's Creative Agency Anomaly Media Agency Universal McCann

Brand K9 Advantix II Creative Agency VML Media Agency Consumer Orbit

Brand Rice Krispies Creative Agency Leo Burnett Media Agency Starcom

Brand Keebler Creative Agency Leo Burnett Media Agency Starcom

Brand Gorilla Tape Media Agency Empower

Brand Sargento Creative Agency iCrossing Chicago Media Agency iCrossing Chicago

Brand Duracell Creative Agency Wieden + Kennedy Media Agency Spark

Brand Sonic Media Agency Zenith Atlanta

Brand Pringles Creative Agency Grey Media Agency Starcom

Brand Domino's Creative Agency CB+P

Ads are determined by a user creative rating test conducted by Ipsos, together with an algorithm that factors in total views and engagement.

Source: YouTube Internal Data, July 2017 - July 2018 & Ipsos Creative Rating Survey, Global, August 2017.

Ads Leaderboard