Big Game Trends on Google

January 2014

Brands and fans are getting into the game earlier than ever before. Many ad campaigns kicked off in early January, drumming up lots of excitement. They've already garnered millions of views on YouTube-more than twice as many as 2013. Football fans are pre-gaming online, not just watching ads, but also searching for players, teams, and game-day recipes (hope you like kale!). Last year, brands that tapped into big game interest early were the clear winners. Which commercials will come out on top in 2014?

Big game trends on google infographics
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