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Top five things parents say their children do on their voice-activated speaker

Related Data


of parents who own voice-activated speakers said they are likely to use them to buy something in the next month, compared to 51% of non-parents.


of parents say they typically use their devices while doing other things, compared to 62% of non-parents.

Tasks done at least weekly

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How they typically use it

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Searches for parenting/family-related apps, such as "allowance and chores app for kids" and "brushing teeth app for kids free," have grown 65% YoY.


of people 55+ said a top reason for using voice-activated speakers is “it empowers me to instantly get answers and information.