Jon Diorio

Jon Diorio

Contributor, Search Advertising at Google

1 Google Research,, sampled 11M global mWeb domains loaded using a globally representative 4G connection, Jan. 2018.

2 Google/Purchased, U.S., “How Brand Experiences Inspire Consumer Action,” n=2010 U.S. smartphone owners 18+, brand experiences=17,726, April 2017.

3 There is more than one way to measure mobile site speed and many factors affect mobile site speed. Improving mobile speed doesn’t guarantee revenue increases. This model is based on data from Google Analytics accounts that have chosen to share anonymous aggregated data with Google for benchmarking purposes. This data is not used in the Mobile Leaderboard. n=383K, Global, Jan. 2017-Dec. 2017.

4 Google/SOASTA, “The State of Online Retail Performance,” April 2017.

5 Google Adwords is now Google Ads. Learn about our new brands.