More than half of all web traffic now comes from smartphones and tablets. Appears In How Mobile Search Connects Consumers to Stores Related Data 75% of smartphone owners turn to search first to address their immediate needs. 76% of people who search on their smartphones for something nearby visit a business within a day. 28% of searches for something nearby result in a purchase. 30% of mobile searches are related to location. 1.5B People visit 1.5 billion destinations every month related to their Google Searches. "Near me" mobile searches grew 136% YOY.