2.1X
There has been a 2.1X YOY increase in mobile searches for “stores open now” or “food open now."
There has been a 2.1X YOY increase in mobile searches for “stores open now” or “food open now."
Google Trends, U.S., Mobile, March 2016 vs. March 2015.
Searches for branded restaurant apps that enable things like reservations, tracking orders, and discounts have grown 120% YoY.
Searches for "free food" or "drink deal" restaurant apps have grown 100% YoY.
When visiting a restaurant or bar, 61% of people used their phone.
59% of shoppers surveyed say that being able to shop on mobile is important when deciding which brand or retailer to buy from.
of shoppers surveyed say knowing they got a good deal is important to them when deciding which brand or retailer to buy from.
A global survey found that 56% of in-store shoppers used their smartphones to shop or research items while they were in a store in the past week.