Searches for branded restaurant apps that enable things like reservations, tracking orders, and discounts have grown 120% YoY.

Google Data, U.S., Mobile, Jan.–Sept. 2016 vs. Jan.–Sept. 2017.

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Searches for "free food" or "drink deal" restaurant apps have grown 100% YoY.
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60%

of smartphone users have contacted a business directly using the search results (e.g., “click to call” option).
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> 50 %

Mobile searches for “best ___ chocolate” have grown by over 50% in the past two years (e.g., “best dark chocolate” and “best hot chocolate”).
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Searches for “grocery,” “pharmacy,” and “photo” apps related to specific retailers have grown 140% YoY.
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Investing and stock-related app searches, such as "penny stock trading app," "home advisor app," and "investments app," have grown 115% YoY.  
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Brand-specific searches for time-saving “delivery” and “pick up” apps have grown over 205% YoY.
Google Data