3 X YouTube searches for Big Game ads have increased 3X over the past two years. Appears In The surprising thing sports fans are looking for on YouTube Related Content 3 ways brands are using data and technology to turbocharge their marketing How the CDC built an awareness campaign that spurred action Soccer Fandom: Taking the World Cup beyond the TV screen Related Data 59% of mobile gamers download a game within a day of discovering it. The No. 1 reason players say they came back to a game is new features, like additional levels. 64% of players who play free games said they would be willing to watch a video in return for points, new levels, extra lives, and skills. 63% of casual gamers play games to pass the time. 48% of strategy gamers play games to pass the time. 49% of fantasy gamers play games to pass the time.