Related Data

80%

of sports viewers use a compter or smartphone while watching live sports on TV to search for player stats and live scores, message other fans, and watch related videos.

Google/Ipsos
30%

of sports fans stream live sports on their smartphone or tablet.

Google/Ipsos
84%

soccer fans on YouTube say they watch past World Cups or other soccer games.

Google/Ipsos
68%

Olympics fans on YouTube say they watch past Olympics or games/competitions of specific Olympic sports.

Google/Ipsos

People are watching more historical footage of their favorite sports now than they were five years ago.

Google/Ipsos

growth in watch time of "funny" sports videos on YouTube in the past year.

Google Data