47%
of people surveyed say they didn’t make a booking online when they intended to because it didn’t meet their needs.
of people surveyed say they didn’t make a booking online when they intended to because it didn’t meet their needs.
Google/Bain, Global (AU, BR, DE, JP, U.S., U.K.), “Infinite Paths to Purchase,” 2019.
16% of people surveyed say they were inspired to book a trip because they had wanted to travel to a destination for some time.
7% of people surveyed booked a trip because they saw a special offer or discounted price for travel to a destination.
of people surveyed say they didn’t make a booking online when they intended to because the price was too high.
Watch time for tourism-related videos in the Philippines has increased over 90% in the last year.
Mobile searches for "flights to ___" have grown by over 110% in the past 2 years (flights to vegas, flights to hawaii, flights to miami).
