82%
of smartphone users who use their phones for financial activities reported checking their account status or purchase history in the last 30 days.
of smartphone users who use their phones for financial activities reported checking their account status or purchase history in the last 30 days.
Google/Ipsos, U.S., "How People Use Their Phones for Finance Activities," n=500, smartphone users aged 18–64 who used a smartphone for finance in the past month, Oct. 2016.
of parents are concerned about the amount of time their kids spend on devices.
Mobile queries that contain "bank near me" have grown by over 60% in the past two years.
of finance app users who abandoned apps because they no longer needed them said that other apps covered their finance needs.