Nearly 25% of all automotive searches are parts, services, and maintenance related.

Related Data

Mobile searches for “best” + “car seat(s)” have grown over 50% in the past two years (e.g., “best convertible car seat,” “best infant car seat,” and “best toddler car seat”).

Google Data

Mobile searches for “electric car(s)” have grown by 85% in the past two years (electric cars, best electric car, bmw electric car i8, electric car charging station, top electric cars).

Google

Battery electric vehicles (BEVs) represent less than 2% of global car sales and less than 3% of car searches on Google in the U.S., the U.K., and Germany.

Google Data

The share of cost-related searches for BEVs is more than 20X that of regular car searches in the U.S. and the U.K.

Google Data

The share of cost-related searches for BEVs is more than 10X that of regular car searches in Germany.

Google Data

Reliability is the biggest concern among potential buyers of electric cars in the U.K. and Germany.

Google Data