Mobile searches for “top or best ____ brands” have grown over 95% in the past two years.

Related Data

51%

of shoppers surveyed say they use Google to research a purchase they plan to make online .

59%

of shoppers surveyed say they use Google to research a purchase they plan to make in-store or online.

46% of shoppers surveyed confirm inventory online before going to store.

59% of shoppers surveyed say they research online before they buy to ensure they are making the best possible choice.

70%

of shoppers surveyed say the ability to shop in person/in a store is important when deciding which brand or retailer to buy from.