There was a more than 150% growth on mobile in searches ending with “______

There was a more than 150% growth on mobile in searches ending with “_______ to avoid” over the past two years.

Google Data, U.S., Jan. - June 2015 vs. Jan. - June 2017.

Related Data

of those early adopters use voice assistants weekly — or even more frequently — for grocery planning.

Google/Bain

of people surveyed re-research a trip after completing a booking.

Google/Bain

of US holiday shoppers 18+ who visited a store turned to online search prior to going

Google/Ipsos

Growth in mobile searches for "__ for me" in the past two years.

Google data

80% growth in mobile searches for "__ should I __" in the past two years.

Google data

More than 8 out of 10 undecided CPG shoppers are considering multiple brands or don't have any brands in mind yet.

Google/Purchased