Related Data

60%

of smartphone users have contacted a business directly using the search results (e.g., “click to call” option).

86%

of people who continued to shop after Christmas week used Search for holiday-related shopping.

51%

of shoppers surveyed say they use Google to research a purchase they plan to make online .

59%

of shoppers surveyed say they use Google to research a purchase they plan to make in-store or online.

45%

of shoppers surveyed say they use Google to research a purchase they plan to make in-store.