10 X
Videos about Lionel Messi were 10X greater than watch time for videos about reigning NBA MVP Russell Westbrook
Videos about Lionel Messi were 10X greater than watch time for videos about reigning NBA MVP Russell Westbrook
YouTube Internal Data, Global, Classification as “Messi" soccer videos and "Russell Westbrook" basketball videos was based on public data, such as headlines, tags, etc., and may not account for every such video available on YouTube, 2017.
Over 1K gaming channels on YouTube have more than 1 million subscribers.
200 million people watch gaming content on YouTube daily, double the television audience of the 2018 Super Bowl.
Watch time of boxing-related videos in the U.K. grew over 90% YOY
YouTube viewers in Germany watched over 60 years of Dirk Nowitzki videos during the first six months of 2019.
Watch time of Women’s Rugby Union videos in France grew over 200% YOY.
Watch time for sports highlight videos in Australia has increased over 80% YOY.