Over 50% of the searches for 5 of the top 10 trending functional foods are on mobile.
Google Internal Data, U.S., Jan.–March 2016.
of people who search for food and beverage terms do so exclusively on a phone.
Search interest in queries related to “places to eat near me” increased more than 2X YOY.
There has been 300% growth in searches for "turmeric."
On average, searches for the top 10 functional foods peak on Mondays and slowly decline throughout the week until interest reaches the lowest point on Fridays.
of people who continued to shop after Christmas week used Search for holiday-related shopping.
