65%

of people who took their vehicle in for service first heard about the service center through video.

Related Data

Watch time of "does it work" videos grew by more than 11X in the past two years.

YouTube
92%

of Hispanics who recently purchased personal care products say YouTube is one of the best places to find videos from others like them about brands/products they're considering.

Ipsos MediaCT/Google

adults in the U.S. watches auto content on YouTube once per month.

Google/Ipsos Connect

Watch time of “study skills” videos on YouTube has increased more than 3X YOY.

Google Data

The hours of content uploaded to YouTube from channels in the Philippines have grown more than 50% over the last year.

Google Data

1.2K channels on YouTube have descriptions including “van life,” “van living,” “life in a van,” or “living in a van.”

Google Data