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Travelers rely on smartphone apps to track loyalty programs and access digital boarding passes, and use mobile sites to research activities.

Related Data

Searches for apps related to learning a language have grown 85% YOY.

29%

of travel app users reported abandoning apps when they were no longer needed.

71%

of smartphone users who use their phones for travel do so at least weekly.

35%

of travel app users discover apps by browsing app stores.

45%

of travel app users said notifications containing trip status updates were most useful.

58%

of travel apps are used at least monthly.