1 X
People who search and shop on their smartphones at least 1X per week say that product images are the feature they turn to most.
People who search and shop on their smartphones at least 1X per week say that product images are the feature they turn to most.
Google/Purchased Digital Diary, "How Consumers Solve Their Needs in the Moment," smartphone users=1000, search and purchase on smartphones weekly=736, May 2016.
of people who continued to shop after Christmas week used Search for holiday-related shopping.
In a global survey, 74% of in-store shoppers who searched online before going to the store to shop, said they searched for something in-store related such as the closest store near them, locations, in stock near them, hours, directions, wait times, and contact information.
of shoppers surveyed say they use Google to research a purchase they plan to make online .
of shoppers surveyed say they use Google to research a purchase they plan to make in-store or online.
More than half of shoppers surveyed say they use Google to discover or find a new brand.
of shoppers surveyed say they use Google to research a purchase they plan to make in-store.