of U.S. viewers say they often use YouTube to learn new things.

YouTube viewers use the platform for help with a problem they’re having with their work, studies, or hobbies.

How watching videos on YouTube makes people feel

of U.S. viewers say they often use YouTube to learn new things.

More than half of parents say that video ads from companies that address their back-to-school anxieties are more memorable to them.

There are 500M views of learning-related content on YouTube every day.