Watch time for “travel hack” videos has increased over 250% in the last 12 months. Related Data Watch time for tourism-related videos in the Philippines has increased over 90% in the last year. 100% more conversions were tracked globally on YouTube in the past 12 months than the previous 12 months. > 3 X Watch time of “study skills” videos on YouTube has increased more than 3X YOY. > 50 % The hours of content uploaded to YouTube from channels in the Philippines have grown more than 50% over the last year. 1.2K 1.2K channels on YouTube have descriptions including “van life,” “van living,” “life in a van,” or “living in a van.” > 2.5 X Watch time of recipe-related videos increased by 2.5X over the past two years.