The top 5 videos about ways to consume turmeric (turmeric tea, "golden milk," capsules) have a combined 3.9M views.
Google Internal Data, U.S., Classification as a ”turmeric” consumption video was based on public data such as headlines and tags for videos demonstrating turmeric as a consumable, and may not account for every ”turmeric” consumption video available on YouTube, Jan. 2015–Feb. 2016.
Interest in cooking “skill” videos is on the rise, with watch time increasing by more than 110% over the past year.
Watch time of "new recipes” videos in Canada has increased 140% in the last year.
Watch time of “keto diet” videos in Canada has increased 320% in the last year.
Interest in “cooking tips” videos in Australia is on the rise, with watch time increasing by 60% over the past year.
Watch time for baking-related videos in Indonesia more than doubled YOY in 2019.
YouTube viewers in Germany watched over 5000 years of “cuisine” videos during the first six months of 2019.